Using Video To Maximize Content Marketing With Social Media

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April 20, 2015

The content superstar once reserved for YouTube now frequents news feeds across every major social media platform. Instagram, twitter, and Facebook, are all relatively recent joiners in offering native video services or promoted video advertisements. Their marketing departments understand engagement trends better than anyone and their movement has quickly reshaped content marketing across the globe. Marketing departments worldwide have joined a video marketing movement with the shared understanding that a social media strategy without video inclusion isn't going to get very far. This article takes a look at the top social platforms and offers suggestions for content improvement.

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